Global Hola
Digital Marketing Specialist
We are seeking a remote Digital Marketing Specialist to support and execute day-to-day digital marketing initiatives for a growing business. This role focuses on content creation, social media management, campaign execution, analytics tracking and website optimization to drive brand awareness, engagement, and lead generation. The ideal candidate is a hands-on marketer who can balance creativity with data-driven decision-making, work independently, and consistently deliver results across multiple channels.
Work schedule:
- Full-time or part-time (flexible based on client needs)
- Monday to Friday
- Working hours aligned with US business hours
Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across social media, email, and web channels
- Create and manage content for social media platforms, blogs, and marketing campaigns
- Monitor and analyze campaign performance using analytics tools; prepare reports and recommendations
- Manage social media calendars, posting schedules, and audience engagement
- Coordinate email marketing campaigns including list management, content creation, and performance tracking
- Support SEO initiatives including keyword research, on-page optimization, and content updates
- Maintain and update website content using CMS platforms (e.g., WordPress, Squarespace, Webflow)
- Collaborate with internal teams or clients to align marketing strategies with business goals
- Assist with paid advertising campaigns (Meta, Google, or LinkedIn) as needed
- Stay updated on digital marketing trends, tools, and best practices
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 2 years of experience in digital marketing or related role
- Proficiency with social media platforms, content tools, and analytics
- Basic understanding of SEO, email marketing, and paid advertising concepts
- Strong written and verbal English communication skills
- Highly organized with strong time management and multitasking abilities
- Ability to work independently in a remote environment and meet deadlines
Computer/laptop
Processor: Intel Core i5 or higher
RAM: 8GB or higher
Storage: 256GB SSD or higher Operating
System: Windows 10 or macOS
Display: 13-inch or larger screen size with a resolution of 1920x1080 or higher
Battery Life: Minimum of 8 hours
Internet
10 Mbps download and 5 Mbps upload
Accessories
Webcam
Noise-canceling headset with mic
Work set-up
Professional/presentable background
Quiet and distraction-free area